New Book on ‘Free’ (Business)

tail.jpg We here at OpenBusiness have been interested in how you can be very, very, very ‘open’ and make a business. Quite often this means giving stuff away for FREE. Now Chris Anderson – author of the ‘Long Tail’ book – has announced his new one will be called FREE. We are quite excited about this and will speak to him soon. He is looking for a subtitle. We would suggest ‘The More you give, the More you get!”. His ideas are:

1)Â FREE: The story of a radical price (zero)

2)Â FREE: How $0.00 changed the world

3)Â FREE: How companies get rich by charging nothing

4)Â FREE: The economics of abundance and the marketplace without money

5) FREE: The past and future of a radical price.

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