Threadless

http://www.threadless.com/

Published: 18th Dec 09
Updated: 18th Dec 09

Business type

Crowdsource

Service/product description

Threadless is a community-centered online apparel store run by skinnyCorp of Chicago, Illinois, since 2000. Co-founders Jake Nickell and Jacob DeHart started the company with $1,000 in seed money after entering an Internet t-shirt design contest.

What does 'openness' mean in this case?

Members of the Threadless community submit t-shirt designs online; the designs are then put to a public vote. A small percentage of submitted designs are selected for printing and sold through an online store. Creators of the winning designs receive a prize of cash and store credit.

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